Your content is one of the most valuable assets on your website. Protecting your copyright is important to make sure your creative investment stays yours.
WordPress is a great tool for managing website content. But without a solid system of best practices for content management, your site can become cluttered, slow and difficult to navigate. We’ve seen this happen frequently as years go by and different people are...
Copyright infringement is a serious issue that can result in steep legal penalties, damaged reputation and even the shutdown of your website. As a content creator or website manager, you’re responsible for avoiding the legal risk of infringing on others’ intellectual property rights.
We often talk about information architecture (IA) and user experience (UX) as digital design concepts. But in reality they drive every interaction a user has with a brand—in any format. Organizing content effectively, planning a clear narrative and designing a smooth, satisfying user experience are critical for print materials as well.
Producing an effective annual report takes time, effort, budget and other resources. Sometimes it might not feel worth it. But with the right approach, your annual report can be a fundraising powerhouse that generates much more value than you spend creating it.
Expand diversity and inclusion in your stock photo choices and improve representation in your outreach with these diversity-oriented stock photo sources.
How can you intentionally select stock photos that promote diversity, respectful representation and social justice for underrepresented groups?
Ethical storytelling isn't only about how you gather information and craft words. Your visual design choices are equally powerful in supporting (or undermining) your efforts to represent story contributors and their communities with respect and dignity.
To engage your audience and build relationships, your non-profit needs to send the right message to the right people in the right place at the right time. Focus on reaching out across a range of channels and customizing your messaging to suit each channel.
People are hard-wired for individualized, meaningful connection. Use relationship factors in your non-profit's audience segmentation to personalize your messaging and create thoughtful conversations with your audience.
